ADeptus is a young creative agency located in the heart of Lagos, Nigeria. We are an agency that has a radical guts about creativity. We leverage on the reality of the marketplace to create the needed impact for the brands we work on. So, it is not about just being creative... Its about AdSelling IDEAS. We can say we are primarily an ideas company designed for brands that really want to sell, regardless of the market terrain.
For us, creativity is effective only when fashion is matched with function. Let's explain further. We are driven by the belief that advertising shouldn't just be creative for the sake of it (fashion), but should also be relevant to the particular needs of the client, and the target (function).
This is why we strive to look for the magical in the ordinary, and the ordinary in the magical. As a business, we worship The Insight, as that is the core basis for any creativity we throw out there.We don't just help you wink, we switch the lights on when you do, so you'd be noticed by the right people.
MD/Chief Creative Officer (CCO)
Dele Ariyo, is a brand innovator, navigator, designer and award-winning
He has "infected" some Nigerian advertising agencies with his Creative
"virus" as a Creative Manager. Fortunate to be on his lists are Soul Sight
Nigeria, Centerspread, Noah’s Ark Communications to mention but a few.
Apart from being a great conceptualizer, Ariyo possesses strong strategic
business skills which always comes to play when dealing with brands.
His years of creative communication experience have touched on brands such
as Indomie, Total,...SAB Miller, Chicken Republic, Swift, Etisalat, Leadway
Assurance, KFC, UBA, Haier Thermocool, LG, Fidson, Toyota,Sanofi, Eva and
He is a member of the Advertising Practitioners Council Of Nigeria (APCON). He is passionate about making every brand he touches a "Living Brand" and a success story.
A graduate of Marketing, Karo has years of experience in four key sectors-FMCG, Automobile, Construction and Oil and Gas. He has held Sales, Marketing and Business Development positions in these sectors.
He is an Associate Member of the Institute of Business Development and a Graduate Member of the Nigerian Institute of Management. Among others...
Karo has skills in prospecting, networking, strategic client follow up and service recovery.